3 Scientifically Proven Reasons Aloe is the Best Organic and Natural Makeup Primer

Primer is excellent for prepping your skin ahead of makeup, especially if you need your makeup look to last all day. But let’s be honest: most women will prioritize more snooze time over the extra fuss in their daily makeup and skincare routines.

Cut the extra fuss with Aloe Barbadensis Leaf Juice, a  vegan, organic and natural ingredient that you didn’t know had great makeup priming properties! Read on to know more about the 3 scientifically proven reasons it is the best organic and natural makeup primer!

1. It is a fully vegan, organic and natural humectant!



Plump, hydrated skin is the key to good makeup that lasts all day long — and organic and natural humectants are the answer to that. Unlike potentially harmful chemicals like synthetic humectants, organic and natural humectants such as Aloe Barbadensis Leaf Juice help to draw water from the environment and deliver nutrients into the deepest layers of the skin. In a study conducted into the moisturizing effect of makeup formulations containing aloe and its derivatives (Dal'Belo SE1, Gaspar LR, Maia Campos PM 2006) found that a 0.25% and 0.50% concentration significantly increased  the water content of the stratum corneum (outer layer of the skin). You’ll be glad to know then that USDA-certified organic Aloe Barbadensis Leaf Juice rests nicely at the top of our Youth Elixir Liquid Foundation’s makeup ingredient list for your best makeup days ahead!

2. It is tacky enough to hold your makeup in place!


Another great thing about Aloe Barbadensis Leaf Juice as a makeup primer is that it leaves a tacky, yet beautiful finish atop the skin cells (“bricks”) and lipids (“mortar”). It gives something for your carefully applied makeup to grip onto your skin and not budge, no matter what’s on your cards for the day. The fully vegan, organic and natural Aloe Barbadensis Leaf Juice in our Youth Elixir Liquid Foundation has a gel-like consistency that imparts a glossy and clear canvas for the rest of your makeup After all, its humectant mechanism deeply nourishes all skin types for a natural beauty that glows!

3. It doubles as an organic and natural color corrector!

Many women tend to go ham with the makeup when camouflaging skin However, such cases are often a sign of the body telling you something is not right. Facial redness, for example, is usually a warning signal for the external manifestations of inflammation such as eczema, rosacea and more. Fully vegan, organic and natural Aloe Barbadensis Leaf Juice can help to soothe inflammation with its potent cocktail of active ingredients that contain “antioxidant, antimicrobial, immune boosting, antitumor, hypoglycemic, hypolipidemic, wound healing, and antidiabetic” (Maharjan, H.R and Nampoothiri, P.L 2015) properties. In doing so, it can help to calm your skin down and color-correct it naturally!

Loaded with Aloe Barbadensis Leaf Juice, our fully vegan, organic and natural Youth Elixir Liquid Foundation is your priming all-in-one makeup product. Achieve the most healthy-looking skin the fully vegan, organic and natural way with only the best makeup products from Liht Organics that are safe for sensitive skin!

You’ll love exploring aloe-d more of the fully vegan, organic and natural makeup available at Liht Organics, a highly recommended organic makeup brand in Singapore. Formulated to be gluten free and more through cruelty free makeup testing methods, our makeup products have a clean, hypoallergenic ingredient list with no harmful chemicals like nanoparticles, parabens and more! We promise that our fully vegan, organic and natural makeup products are perfectly safe for both you and the planet.

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